Apartment Locating

Data Feed

IDX

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Mobile

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Leads

*WHY YOUR APARTMENT LOCATING WEBSITE ISN'T MAKING MONEY

  • You aren't convincing your website visitors to use your service.
  • Your website visitors don't want to use a locator, and your content didn't change their mind.
  • Your website reads like a resume with a couple of apartment pictures on it.
  • Website visitors can't search available apartments in their area.
  • Your content hasn't been updated in six months or longer.
  • Your lead generating form is hard to find.
  • Your lead generating form asked too many questions.
  • Your lead generating form isn't linked to an email system that automatically follows up with your leads over the next 8-10 weeks.
  • You don't have a lead generating form on your website because you prefer they call or email you, so you don't have the ability to track if your website is making money or not.
  • Your website doesn't offer your friends, family, past clients, and website visitors and easy way to share your website with others.
  • Your website doesn't offer your friends, family, past clients, and website visitors an easy way to send you referrals.
  • Your website doesn't link to multiple sources of social media.
  • Your social media pages haven't seen fresh content in weeks, possibly months, or heaven forbid a year.
  • You don't add new followers to your social media accounts every week with the intention of inviting them to check out your website. (It doesn't matter if they are moving or not - they probably know someone who is.)
  • You don't have a marketing budget and therefore don't have a marketing strategy.
  • In the competitive space of apartment locating websites you haven't figured out how to be unique.
  • You have no idea where you rank on Google, so you have no idea how to beat out your competitors.
  • You don't know who your apartment locating competitors are on Google.
  • Your website layout isn't mobile responsive so your losing 40% of your potential leads from mobile users.
  • You don't track your lead sources so you have no idea where to spend your time or money on advertising.
  • You've never looked at your Google Analytics report.

*IF YOU SPEND 90% OF YOUR TIME ON TRANSACTIONS AND 10% OF YOUR TIME GENERATING LEADS, YOU WILL STAY ON THE HAMSTER WHEEL

*SOCIAL LEAD GENERATION

1

Is your apartment locating company easy to find online and easy to share with others?

2

Do your client reviews encourage people to contact you when they need an apartment locator?

3

Do you increase referral business from friends, family, and past clients by drip marketing them once a month?

DATA IS THE CORE OF LEAD GENERATION

  • Apartment data tells Google what your website is about and the kind of organic traffic you need.
  • Google analytics data tells you where your leads are coming from; so you can go back and get more.
  • Lead source tracking data tells you how much it cost to attract the lead to your website, and convince them to fill out your lead generating form.
  • Google analytics data also tells you how long the lead spent on your site before completing your lead generating form. What pages did they read the longest (or the shortest) so you can adjust your content?

 

AGGREGATED APARTMENT

DATA AND PRICING

Since 2011 we have been creating data share agreements with other reliable and reputable apartment data companies across the country.

 

We also pay a fee to subscribe to several live data feeds from property management software systems that update daily.

 

We aggregate those combined sources to create the most accurate database of apartment pricing and availability supplied to apartment locators. Ninety-five percent (95%) of our database is updated daily through electronic sources, and we track apartments in desired areas with a minimum rent of $900 or higher.

WHY APARTMENT LOCATORS NEED APARTMENT DATA FEEDS

Content is king! It's not a myth, it's a fact. Without active content on your website, you have a billboard in the desert.

 

This is true for every website in the world, not just apartment locators and real estate agents. Customers are sophisticated, and have a pre-determined idea of what to expect on your site. If you don't deliver it in 30 seconds or less, you've lost a lead.

 

If you had to assume what a renter expects to see on an apartment locators website, what would it be? Available apartments and pricing.

 

An "informational" website that reads like a resume does not generate leads. (1) Google isn't going to send leads your way and (2) renters don't care about your resume. Customers only care about one thing...how are you going to do something for them that can't do for themselves.

CONNECTION POINTS

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CONTACT US

(602) 429-9357

RENTAL ADVISORS

a national network of verified apartment locators. Largest locating database in ten metro cities. ApartmentIDX, Apartment Data-Feed, Branding and Lead Development.

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