There are many solutions to build your own website. WordPress, Squarespace, and Wix are a few to research. There are pros and cons to each one, but if the cost of a creating a brand isn't in your budget right now, or you are interested in creating your own website for fun, or you prefer the control of a DIY over paying a designer, there is absolutely nothing wrong with doing it yourself. However, that's not what we do.
BRANDS GENERATE LEADS
A website contains your bio, headshot, pictures of apartments in your area, a contact form, and other elements. Typically, a website focuses on you.
A BRAND FOCUSES ON YOUR CLIENT!
A brand communicates your system, process, experience, testimonials, expectations, ratings, property relationships, benefits, terms, and agreements.
SET IT AND FORGET IT DOES NOT WORK WITH BRANDS
Brands constantly evolve and become more efficient. With every transaction, you should identify inefficiencies in your business and create a system to resolve it. Your brand will require a time commitment every month. You must make time to work ON your business, not just IN your business working transactions.
BRANDS CONSISTENTLY PRODUCE LEADS
Your website should be the nucleus of every prospect, lead, repeat client, and referral. From this epicenter, you should be able to track every activity from every marketing source.
QUALIFIED RENTERS ARE SOPHISTICATED
Renters have access to 50+ websites and mobile apps to search for an apartment. They have access to very sophisticated search technology; if you want to compete, you must offer more than a bio and a contact form.
Is your apartment locating company easy to find online and easy to share with others?
Do your client reviews encourage people to do business with you?
Do you want to increase referral business from friends, family, and past clients?
Can renters search and find available apartments on your website?
Can renters ask for availability from available apartments on your website?
Are you tracking all marketing sources through your website?
Easy to remember
Easy to repeat
Easy to spell
We work exclusively with apartment locators who want to leverage data to create a wider revenue stream. Purchasing leads from online lead sources will keep you on the hampster wheel forever; our brands are designed to increase organic traffic month after month (year after year). Building a brand requires a time commitment and consistency every month. You must make time to work ON your business, not just IN your business working transactions. Brands require a long term vision; websites create a short term solution. We have been building our apartment database since 2005, and 95% of the pricing and availability is updated electronically. Our apartment database is the largest data feed available to apartment locators nationwide. Our data, packaged with your brand, will deliver the content Google recognizes to build organic traffic.
You can find us hanging around...
Impacting the apartment locating industry
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Atlanta Apartment Locators
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Tampa Apartment Database